GreyRuns the work. Misses the call.

Most of Grey’s work comes from people who already know him. A neighbour, a repeat customer, someone who kept his number.

If they don’t already have his number, he doesn’t come up.

He answers between jobs and writes the quote when he gets home. The van is loaded. The phone is in his pocket.

The phone comes out when the drill goes down.

The site still says what it said two years ago. He means to fix it when the week slows down. The week doesn’t slow down.

Next week has been the plan for a long time.

Then someone nearby searches, finds a business that’s easier to book, and rings them instead. Grey never hears about it. He’s on the tools.

No missed call. No message. The job just went elsewhere.

While he’s on a job, the owner who made it easy to enquire gets the call.

Easier to book wins, even when Grey can do the work.